Friday, September 25, 2009

Microsoft, Microsoft, Microsoft *palm to face*

It's crap like this and the ridiculous SongSmith promos from a while back that is the reason they portray the PC as a pasty, chubby nerd on those Mac commercials everyone hates so much. Seriously, THIS is your marketing strategy?! Isn't Microsoft one of the biggest companies in the world? So why does this look like something from QVC?  

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18 comments:

  1. SeanSeptember 25, 2009 at 10:07 AM

    This video is laughably unrealistic. As if that many women would show up to a Windows launch party.

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  2. MikeSeptember 25, 2009 at 12:46 PM

    Engadget posted a link to this remix of the Host Your Party video, and it is delightful.

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  3. UnknownSeptember 25, 2009 at 1:11 PM

    this is beyond words

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  4. RuudSeptember 25, 2009 at 2:37 PM

    Microsoft sells more copies of Windows to computer manufacturers than directly to consumers (mostly upgrades). They don't need marketing campaignes like this, the consumers will accept the (cheeper) Windows machines anyway. This commercial is quite ridiculous indeed, or is it a joke?

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  5. cl516September 25, 2009 at 3:03 PM

    i thought to myself, 'WTF' and only after that i realized you already have a label for this as WTF. you win! my gosh i can't find the stop button fast enough

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  6. TomSeptember 25, 2009 at 3:07 PM

    Calvin - I think it's illegal to have a blog without a WTF tag these days. haha

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  7. SeamusSeptember 25, 2009 at 6:30 PM

    I'm currently scratching out my own eyeballs watching this. It's utterly horrible!

    For Windows-related goodness, everybody should watch this awesome video instead:

    http://www.youtube.com/watch?v=OL91wt5wNeI&feature=related

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  8. DavidSeptember 25, 2009 at 7:01 PM

    Wow! Isn't it amazing what can be achieved with CGI these days! I almost believed that they were real people! Still, they have given me some handy pointers for my next software launch shindig...thanks Microsoft!

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  9. fracturedSeptember 25, 2009 at 7:31 PM

    Tom, you mentioned the money Microsoft has to spend to make a good commercial, but can you believe they hired a company that lit the set so poorly? Look at the shadows! The script must have been written by a developer/software engineer. I think I'll probably just host a Vista wake when 7 comes out.

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  10. DerekSeptember 25, 2009 at 7:43 PM

    Why are they talking about a party? What party!?! This doesn't even make sense to me. These people look less interested than the people in the Magic Bullet commercials. Yeah, it's stuff like this that give credence to the opinion of Microsoft and their products, that and their products are old news.

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  11. KorvisSeptember 25, 2009 at 8:32 PM

    You'll be saying Sham wow everytime

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  12. Paul SeegersSeptember 25, 2009 at 10:47 PM

    Are these people going to have sex each other or what?
    Worst Swinger Video EVER!!

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  13. AnonymousSeptember 25, 2009 at 11:37 PM

    Let's see, someone representing the youthful computer savvy , the elderly, the middle American, and the "minority" demographics. Very clever marketing folks. Bravo!

    Guess what, when I set food out near my computer that means I'm hungry, not upgrading Firefox.

    And was I the only sleep deprived mind who concluded that everything the old woman said from 4:38 to 5:11 was smothered in innuendo?

    -Tired and sick

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  14. Matt MowerSeptember 26, 2009 at 4:32 AM

    @Tom are you seriously telling me your parties don't wrap up with a great resource for answering any unanswered questions? Killjoy!

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  15. TomSeptember 26, 2009 at 12:08 PM

    Matt - If anything, my parties leave far more questions at the end of the night. haha

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  16. mangadriveSeptember 26, 2009 at 11:35 PM

    I saw this months ago and it pretty much contributed to a roflstorm. All thats left is buying out Anteras and this do-hickey is pro studio material.

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  17. line of controlSeptember 28, 2009 at 10:08 AM

    i only made it 34 sec into the video. truly atrocious.

    actually worse than those PC ads with Seinfeld in them...and that is truly an achievement...

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